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The Love it Pure Body Brush is a conscious ritual. A reconnection to your own body.
Inspired by ancient practices from Ayurveda and naturopathy, it combines traditional knowledge with a modern understanding of skin health and longevity.
Dry brushing with firm, plant-based sisal bristles stimulates the skin's natural functions. It boosts circulation, supports lymphatic flow, and promotes tissue vitality. At the same time, dead skin cells are gently removed, preparing the skin for subsequent care. The result is more than just a visibly refined complexion. A feeling of clarity, lightness, and renewed energy.
A moment to start the day consciously.
Bristles: 100% plant-based sisal (agave fiber)
Handle: Solid wood with a fabric loop
Firmness: Firm for effective activation
Packaging: Eco-friendly cotton pouch
100% vegan and plastic-free
Why dry brushing is so effective
Dry brushing is not a trend – it is a proven ritual from Ayurvedic and European healing traditions. Modern studies confirm:
Regular dry massages promote blood circulation, activate the lymphatic system, and support the body’s natural detoxification process – particularly elimination via the liver, kidneys, and skin.
Dermatological examinations also show that dry brushing stimulates cell regeneration, improves skin texture, and significantly increases the absorption of skincare products.
Activates lymph flow and microcirculation and supports the body’s natural relief processes
Promotes smoother, more defined, and more even skin texture
Removes dead skin cells and noticeably refines the skin's appearance
Supports skin function and stimulates cell renewal
Improves absorption for subsequent skincare
Can positively influence the appearance of cellulite and water retention
Has an activating, invigorating, and energizing effect on the entire body
Use daily in the morning on dry skin, ideally before showering.
Duration: approx. 5 minutes.
Preparation: Activate your lymph node points by gently tapping and stroking the areas in front of and behind the ears, the collarbones, the underarm area, the abdomen, the groin, and the backs of the knees. To further stimulate the lymphatic system, lift your heels 100 times and let them drop rhythmically to the floor; alternatively, you can perform small bouncing movements.
Brush your body with even, fluid, upward strokes, always towards the lymph node points or the heart:
Feet & Calves: from bottom to top up to the back of the knee
Thighs & Buttocks: first in circular motions, then in long strokes upward towards the groin and back
Arms: from the hands to the shoulders
Abdomen: gently in a clockwise direction
Back & Flanks: in circular motions, then with gentle strokes
The pressure should be noticeable, but comfortable. The application should be stimulating, not irritating.
Ideal in combination with the Cryo Treatment.
With every brush stroke, you boost your circulation, activate your lymphatic flow, and awaken the energy within you. What remains is a feeling of lightness, freshness, and inner clarity – visible on your skin, palpable in your body.
Care instructions:
Tap out dry after brushing
Do not clean with water
Store in a dry, airy place
Slight shedding of bristles during the first few uses is normal and will subside over time.
For those who think holistically about skincare and want more than superficial care.
Suitable for all skin types.
For very sensitive skin, we recommend adjusting the pressure individually.
Especially suitable for you if you want to:
smooth and firm your skin
target cellulite or water retention
optimally prepare your skin for active ingredients
feel more energetic and lighter
integrate a conscious ritual into your everyday life
Dry massage tool for the entire body
Ayurvedically inspired self-care ritual
Mechanical exfoliation and activation in one step
Optimally combinable with the Love it Pure Cryo Treatment
Developed for simple, effective integration into modern everyday life
Tradition Meets Modernity
Dry brushing – also known as Gharsana – is an integral part of Ayurvedic healing. The goal is to stimulate lymph flow toward the heart, thereby helping to flush out toxins via the liver and kidneys. In European naturopathy, too—for instance with Sebastian Kneipp—dry brushing is considered a proven method for strengthening the immune system and unburdening the body.
A proven principle from Ayurveda and naturopathy—reimagined for your modern everyday life. A simple, effective method for self-application—at home and on the go.
Natural. Holistic. Noticeably effective.
All reviews have been verified by buyers.
KÖRPERBÜRSTE
Massage using long stroking movements or gentle circular motions - always lifting, moving from the extremities towards the heart.
Feet & Legs:Start on the top of the right foot, stroking in long movements up to the groin. Brush the back from the foot up to the buttocks.
Hips & Bottom:Focus especially on these areas. Begin with circular motions, then continue with straight upward movements.
Arms & Hands:Start at the right hand, stroke from the fingertips over the forearms and upper arms on both sides up to the shoulder – always towards the heart.
Abdomen & Chest:Massage in a clockwise direction – gently but rhythmically, following the path of the intestine.
Back & Sides:Work over the flanks in circular motions.
Always brush in the direction of the heart. Light, constant pressure is sufficient – the movement should be activating, not irritating.
For double the effect & maximum results
Combine dry brushing with the Cryo Treatment for your holistic skincare experience.
After the dry brushing massage, your skin is particularly well-circulated and receptive – the perfect foundation for our highly effective Cryo Elixirs. The interplay of activating warmth (brush massage) and targeted cold (cryo) creates an intense skincare experience with an immediate effect.
Dry brushing massage + Detox & Destress Cryo Treatment
Supports the elimination of toxins
Reduces swelling & water retention
Refines and smoothes the skin
Activates microcirculation & lymph flow
Ensures a fresh, clarified complexion
Option 2
Combine dry brushing with the Firming & Revitalizing Cryo Treatment to effectively counteract cellulite, tighten the skin, and define contours.
Dry brushing massage + Firming & Revitalizing Cryo Treatment
Activates microcirculation & lymphatic flow
Cools, smoothes & tightens the tissue
Visibly reduces cellulite
Firms the tissue and revitalizes the skin
Noticeable immediate effect – ideal for summer or body shaping
From the heart of the capital
If you constantly have to restart your skincare routine, your skin isn't the problem – your approach is.
Over 15 years of experience in the treatment room, product development, as well as the cosmetics and pharmaceutical industries made one thing clear to founder Maya Neuwirth: skin is dynamic – classic skincare concepts are not. Despite sound knowledge of active ingredients and access to countless brands, a system that stabilizes skin in the long term rather than correcting it in the short term was missing.
From this realization, she developed a new principle: skin-physiological, plant-based high-performance formulations that combine modern science with ancient wisdom and a holistic view of the skin. By her side is Dr. Dennis Ivanovic, who contributes a focus on longevity and healthy self-optimization.
This is how Love it Pure was created – not as just another product, but as a well-thought-out skincare system for long-term skin optimization.
Reviews
Verified
It's a shame I didn't start dry brushing sooner. The brush is quite firm and takes some getting used to, but the result is great! Velvety soft skin; I always feel slimmer and lighter afterwards. Perfect before a cryo treatment. The skin gets really warm from the brushing, so the cold feels incredible. My skin is much firmer and more radiant.
M.
Verified
I have really discovered dry brushing for myself. It is my perfect start to the day; I feel so awake and energized. My skin has become very soft and looks smoother and firmer.
Sina M.
Verified
I wouldn't have thought that such a simple tool could make such a difference. My skin feels smoother and firmer, especially on my thighs. But what surprised me the most is the feeling afterward. I start my day feeling much more alert and clear-headed. For me, it's no longer an extra, but an essential part of my routine.
Anna K.
Verified
I’ve tried many things, but the body brush is a real game-changer for me. My skin looks smoother and less 'puffy.' In combination with the cryo treatment, I see results much faster. At the same time, it doesn't feel like a chore, but rather a conscious ritual for myself.
Laura
Verified
It's a shame I didn't start dry brushing sooner. The brush is quite firm and takes some getting used to, but the result is great! Velvety soft skin; I always feel slimmer and lighter afterwards. Perfect before a cryo treatment. The skin gets really warm from the brushing, so the cold feels incredible. My skin is much firmer and more radiant.
M.
Verified
I have really discovered dry brushing for myself. It is my perfect start to the day; I feel so awake and energized. My skin has become very soft and looks smoother and firmer.
Sina M.
Verified
I wouldn't have thought that such a simple tool could make such a difference. My skin feels smoother and firmer, especially on my thighs. But what surprised me the most is the feeling afterward. I start my day feeling much more alert and clear-headed. For me, it's no longer an extra, but an essential part of my routine.
Anna K.
Verified
I’ve tried many things, but the body brush is a real game-changer for me. My skin looks smoother and less 'puffy.' In combination with the cryo treatment, I see results much faster. At the same time, it doesn't feel like a chore, but rather a conscious ritual for myself.
Laura
@loveitpure